Features Vs edges most important copywriting mistakes

What’s one amongst the most important copywriting mistakes I see all the time Copywriters focusing an excessive amount of on the options of their product service as against the advantages. Why’s it such an enormous mistake as a result of nobody cares concerning your product Assuredassistedliving.com all of your prospect cares concerning is that the edges they’re going to get from it. Simple. Now will that mean you must utterly ignore your product’s features No.

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